Israeli B2B contact data company Lusha raises $ 40 million


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Israeli B2B sales contact data company Lusha announced today that it has closed a $ 40 million Series A financing round from the Providence Strategic Growth Fund (PSG) in the United States. The company has been running since it was founded in 2016 by CEO Yoni Truya and President Assaf Eisenstein. Tserruya says the company made a profit a few months after launching its product, so it didn’t need money before. But he added that Lusha has now decided to bring in a strategic financial partner to help with the expansion. Lusha’s cloud-based platform enables sales reps to share accurate contact and company information with each other, providing sales professionals with vital insights about the customers they target. Lusha also recommends prospects and related organizations, eliminating time-consuming searches and allowing salespeople to focus on selling. The community makes it easy for sales reps to share contact information and company insights, which validate Lusha’s data and ensure high accuracy. The company’s societal approach and affordability also ensure that sales representatives from organizations of all sizes have access to the data they need to improve their sales reach. The company has 120 employees in its Tel Aviv offices in Azrieli Towers, and is slated to open an office in Boston and through plans in 2021 to expand its workforce to 200. Tserruya said, “Our mission is to turn salespersons business challenges into opportunities by making B2B accessible Data is easily accessible to all sales professionals.Today, sales professionals spend only a fraction of their time on actual selling due to limited access to data and the need for research.Our community approach is changing this reality, by providing sales reps with the information they need to reach the right person and get to know us. When to prioritize outreach. Even in a time of great uncertainty, with a lot of home running due to Covid-19, we’re hearing from salespeople who are part of the Lusha community that they have some of the best salesmen months of their careers. Lusha has clearly become a part From the Salesperson Toolkit. “In an industry dominated by long sales cycles, organizational procurement and annual contracts costing tens of thousands of dollars, Lusha’s unique approach provides salespeople with a much-needed alternative. Sales reps need immediate results and access to data at affordable prices. Allows Lusha’s simplicity and diversity. We pack it with Lusha right away – without the need for company approval or significant investment. We are excited to use the funds raised to develop technology that makes data available to all sales reps and take a step closer to our site with the goal of transforming Lusha into the largest data-sharing community between companies. ” The Lusha community has already expanded to include more than 520,000 sales professionals and 167,000 sales organizations. From individual merchants to mid-sized organizations like Aircall and Zendesk, to Fortune 500 companies including Google and Dropbox, sales reps working in all industries and of all sizes benefit the Lusha data community. Posted by Globes, Israel business news – en.globes.co.il – February 10, 2021 © Copyright Globes Publisher Itonut (1983) Ltd. 2021


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